Archive for the 'Content Writing' Category

4 Ways to Break through a Writer’s Block

Posted by on May 17 2013 | content, Content Writing

Being a writer is more than just scribbling words on a piece of paper, or typing at the speed of light on a PC. What usually gets in the way of a prolific writer and the spectrum of thoughts is the most dreaded syndrome for any writer, “the writer’s block”. Every writer has gone through this at numerous points and it is not something you can perpetually get rid of.

However the good news is that there are ways to fight it when it comes around. It is more like a ‘flu’ or fever that is temporary, and the cure does exist.

  1. There is no such thing as “enough reading”: That would be like saying “I have eaten enough, and now I do not have to eat for the rest of my life”. The key to be a good and productive writer is to expand your reading. But only reading a certain type of genre is not enough. Venture out and read all kinds of books, because while some would interest and entertain you, others would end up educating you.
  2. Document ideas in a journal: even if you are on your way to the grocery store and something you see or hear triggers off a profound thought in your mind, jot it down. Keeping these random thoughts in one place may be a good idea for when you are stuck for ideas.
  3. Make an outline before you fill in the colors: It is important to brainstorm ideas before you actually sit down to write an article. Think about the subject, think about your views on it, ask people questions related to it, and then write out some bullet points which you can then elaborate on. This will help your thoughts flow and would also give your literary piece more structure.
  4. Write out of habit: Even a healthy person exercises to keep their body fit and lean. In the same way it is important to keep writing consistently. If one does not write regularly, they would get stuck with ideas more often. The more you write, the better you learn to channelize your thoughts.

Practice makes you perfect or at least near perfect. The key is to keep writing even if you don’t think you have reached your potential, because ultimately you would. Giving up and getting annoyed is only going to slow down the thought process. Staying calm and taking time out is the best way to get back into your thoughts because a positive mind is the only way to produce positive thoughts and ideas and to get rid of the writer’s block.

Image courtesy rodneygainousjr.com

1 comment for now

How to Write Authentic Web Content

Posted by on Apr 25 2013 | content, Content Writing, Web Content Writing

Writing just for the sake of writing and not focusing on legitimacy of the content is like trying to paint without a canvas. One might think that being authentic should be easy, but it is easier said than done. Being truthful is one thing, but to be able to fit it in a certain frame while giving it that creative spark tends to be a tough task at hand, even for the most creative writers.

Some useful tips on how to make your content genuine and relevant:

  1. Develop your own Signature Style: Paulo Coelho and Stephen King both have very different technique of writing and they both make it work to their advantage. Do not try and copy anyone’s way of writing because that will just come out as a fake print. Write the way you would normally talk because if you do that, your writing would be smooth and expressive.
  2. Tell a Story: Relate the subject of your content to something that may have happened around you, or with you. People love reading a great story and this also gives your article a sense of integrity.
  3. Form Your Own Views: It is not necessary that you agree with black being the most fashionable color while the rest of the world thinks it is.  If you think it’s yellow, then take a stand and express why you believe it is. When you write about a certain subject, it is important to formulate your own opinions on it as this will naturally create a coherency in your content and make it an original piece of writing.

It is important to take the time and think before you put pen to paper for any topic that you wish to write on. Trying to rush your own thoughts would never give you the result you’re looking for. Originality in content springs from original thoughts, so as long as the thoughts are your own and uninfluenced, the content would be genuine and high-quality.

Image courtesy stucorner.com

3 comments for now

Picking Ideas: Thoughts for a Copywriter

Posted by on Apr 01 2013 | Content Writing, Copywriting, Web Content Writing

The job of developing copy for web content is an art of its own kind. While many have mastered it, others are stumbling on their way to it. There is always an easy way out of this, which generally translates into copy-paste method, but doing justice to a creative would require much more than that.

So, here’s what a creative writer can do:

Keep a Sharp Eye: True, a copywriter would be required to have an eye for details. No matter how small but if a word, a caption or a slogan, seems impactful, should make way to the copy bank of the writer. This adds on to ideas and gives perspective on subjects related or unrelated.

Save the Searches: This is important because there are way too many sources that one comes across every single day. So, to keep a fool proof reference to a work, it is good to save it with proper indexes. This helps in getting back to the copy and pooling thoughts out of it.

Sort the Best: It depends entirely on the copywriter as to how he likes to shape up the work based on the brief. In which case, sorting out the best is his job. At the same time, feedback is always welcome as it helps bending and tweaking the fine lines.

Improvise Critically: When nothing else works from memory and resources, the only possible solution lies in innovating. Trusting that the person is creative, this should be a cakewalk. But one may hit the writer’s block. Don’t fret, have patience. That works too. It does come along and from a very odd place indeed.

Keeping these nuances in mind can help any creative person get over the copy blues over time. However, it is important that this becomes a habit as natural as breathing for the best results.

Image courtesy sslavec.files.wordpress.com

2 comments for now

How Twitter Makes You a Better Writer

Posted by on Mar 14 2013 | Blog, Content Writing, Twitter

The fact that Twitter empowers you to build a huge audience base and serves as a boon to your business is no news. But do you realize that tweeting a more too often can make you a better writer? Well, credit the 140 characters limit for the effect:

Get to the Point Faster, Shorter

A tweet forces you to be brief. It requires you to get your message across in the simplest of language. Whilst you may be the guy who searches for long and flowery adjectives while writing, Twitter does not give you room for that. And before you know it, you are conveying a message or an idea without using too many layers. You begin realizing that you don’t have to be descriptive while describing something in the most explainable manner. You can directly get to the point, without a prologue and still garner readership. The Twitterverse has redefined penmanship.

Exercise Your Vocabulary, without being Extravagant

Since 140 characters are all you can write, you need to shrug yourself off the rich words that force readers to scramble for dictionary. On Twitter, you readers won’t do that. They would just rotate the mouse wheel to scroll to the next Tweet and there goes your chance to gain new readers. So while you start getting accustomed to writing simple, adequately descriptive and yet a mix of words in your tweet, it shows on your blog/article site. You get better at using verbs as well.

What to Leave Out

When you are writing a blog piece, you are eyeing, let’s say, 400 words. There is a lot of redundant information that is included with or without intentions. Inevitably, while drafting long write-ups, you sometimes lose the sight of what your readers might be interested in reading. On Twitter, you have to write the action-oriented words that have the best possible chance of drawing response from the readers. Just get the message across. Writing ‘about’ that message can be done on some other platform, on some other day.

Linear Writing

Blogs and articles give you the freedom of being all over the place. You start writing on a topic, meander off it and then come back. Whilst this might interest a segment of readers would like your article to be not one dimensional,  there are those with a lesser attention span who would only jump the paragraphs. Blogs make you ponder over words and sentences – at times disproportionately, but a Tweet lets to eliminate the redundant thought process and impede your though right then and there, without spending dime of an extra second.

You might argue that Twitter is an oddball platform for improving your writing style,  but as an under-literary way of writing, Tweets can help you curb the on-line blabbering and write with more focus.
Image courtesy 7boats.com

2 comments for now

Top 5 Benefits of Outsourcing a Thesis

Posted by on Dec 28 2012 | Content Writing, Thesis Writing

Thesis writing is taken as a form of very personal and opinionated work. But when there is a time crunch and plenty of research in hand to be compiled, it is best to outsource an expert help for thesis writing. It cannot be denied that trained and expert writers do wonders with a thesis writing job.

Here are 5 advantages of outsourcing thesis writing:

  1. Save Time: The outsourcing of a thesis helps save a lot of time for other projects at hand. An individual can appreciate the time that he can utilize against any other engagement. This also allows for the work to be finished in an organized environment.
  2. Expert Help: The process of outsourcing a thesis work does not mean that it would be of average consequence. In fact, an outsourced work puts the other side in a more responsible position, thus, ensuring that an expert deals with the work and produce desired results.
  3. Thorough Research: People who work on outsourced thesis writing do thorough and complete research before landing onto conclusions. A thesis is meant to be based on certain facts that are verified, illustrated and acknowledged accordingly. All of these aspects are well taken care of by the writers.
  4. Meeting Deadline: The best part of outsourcing thesis work is that the responsibility of meeting the deadline is kept as priority by the writers. They know that a thesis submission is an important and final step of a research practice, hence, complete the work in due time.
  5. Fool Proof Work: One thing is for sure that a thesis work delivered by a content agency is always fool proof. There are various stages of writing that he thesis goes through before the final delivery, which sees editing and fool proofing. So, there are fewer chances of the work turning out to be wrong or with mistakes.

Looking at the five mentioned benefits here, it is established that outsourcing thesis writing is going to deliver better work quality. However, it is best to see the competency and experience of the agency in the field before handing out the responsibility.

Image courtesy yourdissertation.com

1 comment for now

Communication ahead of the 7C’s

Posted by on Dec 12 2012 | content, Content Writing

Gone are the days when communication was said to be effective if it qualified to the 7 C’s parameters viz. completeness, conciseness, clarity, concreteness, courtesy, and correctness. In marketing essence, communication needs to leave an impression. Speaking particularly about the content writing industry, communication is much more than interaction (and the way your do it); it is about reader psychology.

We list the new parameters of communications as follows:

  • Affability: We would like to mention again that we mention the rules of communication in this blog strictly with respect to writing. So, the affability rule is applicable here because, believe it or not, the user gets to know your interest levels in the subject by the way your write. Now by affability we do not mean that you use smileys wherever possible, but make intelligent use of humor and niceness wherever you can.
  • Awareness: The purpose of the content should be to “make aware”. Remember, people are looking for new events, findings and freshness (Even if it is about the same old thing).Make them aware about the new and they are likely to keeping on your site for more interesting information.
  • Assumptions: Assuming and anticipating the audience is critical to writing. Moreover, it is only when you perceive a particular target market for your work that you will be able to write as per their preferences. It is a golden rule of writing and communication: to write as they like!
  • Attitude: Every work of writing has an attitude, which gives it a personality. Positive or negative, apprehensive or confident, casual or friendly, these are only a few examples of the attitudes of communication.

Having listed the various parameters of communication we also need to make readers aware that writing this list is not inclusive. The scope of communication cannot be summed in a few points; and, they are just measures for ensuring quality.

Image courtesy designcontest.com

1 comment for now

5 Popular Online Encyclopaedias

Posted by on Nov 18 2012 | content, Content Writing

The moment we have to be familiar with a new topic, the only thing that clicks our mind is to refer to an encyclopaedia. Providing us with never-ending information on the easiest as well as the toughest of topics, an encyclopaedia is easily accessible to anyone in the world. With the advances in technology, today we can benefit from online encyclopaedias which can provide us information with just a ‘Click’.

Here is a look at the top 5 such resources:

Wikipedia.com: Wikipedia.org is a world famous free-content encyclopaedia, which is also famous among children. Operated by the Wikimedia Foundation, this site is written by a number of anonymous people without pay. This site can be edited by anyone who has access to the internet but of course with certain limitations.

Britannica.com:  This online encyclopaedia website is considered the most trusted source for student research papers, containing access to volumes of the Encyclopaedia Britannica, dictionary, newspaper, thesaurus, magazine articles and also a world atlas. Considered as the most scholarly of English Language Encyclopaedias, this site is updated every year helping people to get access to worldwide information.

Bartleby.com: It is a great site which provides a wide range of classic reference material, online books, quotations and full text collection of verse. A well-liked website for those who love to read, providing with not only the most excellent works of fiction from classic authors but also a miscellaneous non-fiction work.

Infoplease.com: This site gives all the knowledge you need. It provides access to thousands of articles and references, such as atlas, thesaurus, dictionaries and quizzes to test your knowledge.

Eol.org: Encyclopaedia of life is a fascinating site that aims to provide information about all species of life on earth. It is widely used by students who are studying science or biology.

A free online encyclopaedia is all what we need to gather knowledge, providing us with millions of articles, biographies, pictures, trusted facts and information on which we can count. So, whether  it is a thesis, or a travel write-up, business writing or content for a website, online help is always merely a click away.

Image courtesy www.saga.co.uk

2 comments for now

Content Writing Services at your Door Step

Posted by on Oct 26 2012 | Blog, Content Writing, Web Content Writing

In this emerging online world, the power of words is simply matchless. No matter how catchy the layout of your website is, if it does not offer complementing content, the website will automatically lose its gleam. Writing according to the requirement is necessary for your business and your website. A content writing agency is the perfect solution to help you grow your business by writing compelling content to attract visitors. These agencies offer a number of services.

Website Content Writing

Website content writing is one of the most significant aspects of your web page. Good content is the only means to communicate with your visitors and as you know, first impression is the last impression, so why not write content which is perfectly written and persuasive for the visitors. Good content is one of the best ways that can bring success to your business. For this, you just a write-up which is written in an aesthetic manner with all the business technicalities to satisfy the need of the viewers.

Blog Writing

Blogs serve to be the most effective tool for internet marketing, as through blogging you can share your company’s proficiency and connect with your clients and customers. Trained content writers write exact theme-based quality blogs on your behalf to boost your business.

Article Writing

Whether you wish to promote your business or your brand, an effective theme based article on the website generates traffic on the website. When you regularly submit articles, it gets indexed by the search engines like Google and increases traffic and profits. To create and rear your identity, creative and experienced content writers are involved in this task.

Press Release Writing

In this era of the Internet, a press release is an easy and effective way to reach out to your audiences. A well-knit press release can bring your company to the forefront and increase your sales. Experienced writers provide the best of services and also make sure that the information is newsworthy.

You can take your enterprise to great horizons by the numerous services provided by content writing agencies.

Image courtesy 1.bp.blogspot.com

no comments for now

In The Company of a Travel Writer

Posted by on Oct 06 2012 | Content Writing, Travel Writing

Travel writing is just as exclusive a genre as are the passionate lot who provide for it. Travel writers have grown in demand over the past decade owing to the fact that travel has been redefined. Tourism of all kinds is supported by governments across the globe starting from leisure, medical to adventure. Looking at the scenario, the online search for ‘places to visit’ has seen an enormous growth, which is met by travel curators from different sections of the society. They are no know-alls but are everyday people who take deep interest in the whole essence of travel. The great question is how do these travel writers come to practice the genre and the greater one, in whose company would you like to be?

Navigator: A travel writer can be recognized as a navigator when his writing works like a compass and takes you through every nook and corner of the location. It is no big deal for the writer himself as he comes with a good amount of research. With a fair chance, he gives the intricate details based on first-hand account and that just adds to the flavor. This navigator takes good care that you get information on where to, how to and what to about a place.

Conversationalist: This kind is more of a dream weaver. If you happen to have been looking into search engines for an ideal destination of vacation, you might come across a conversationalist who can easily convince you that the backyard of your house is just the right place to enjoy your time. No kidding, they are good at that. Truth be told, a conversationalist travel writer is a pleasure to read.

Projector: He is more of a magician and a good one. You can never verify the resources, the projectors take their cues from but you can always rely on the final product i.e. the information in writing. The projector picks a point on the map and builds a complete story out of it. The facts are seamlessly put in the writing and at the end of it; the reader is ready to move out with his backpack.

Image courtesy: http://2.bp.blogspot.com/

3 comments for now

Penning Down a Business Plan

Posted by on Sep 19 2012 | Content Writing

It is said that some of the greatest ideas for a business plan are found scribbled at the back of a tissue paper. And, so I wonder about the stock (of tissues) that someone with an outstanding business plan might have.

Take a look at the points below and you will realize that writing a business plan is no rocket science.

a)      Understanding the Business: The first and the most challenging task for writing a business plan is understanding the type of industry/business that you are writing the plan for. Having done this, ascertain the tone of the plan that has to be inked.

b)      Preparing a Summary: Even though this is something that comes at the last, its importance is only next to “understanding business”. Since it is the summary that most investors read, it has to be informative, concise, extremely well written and thought provoking.

c)      Segregating the Heads: With business plans, organization is really important. Therefore work on the index before framing the main content. Take a book-writing like approach and begin with deciding the head as well as sub-heads of the plan.

d)      Understanding the Tone: A business plan is always, always written in a formal language. An organized structure, smooth transitions and a professional language is the right mix for a business plan.

Ascertaining the audience is also important to frame the content for a business plan. Last but not the lease, persuasive content makes the business sell.

Image courtesy eHow

no comments for now

Next »