Readers and the loyalty that they show towards a specific writer is what serve as the very existence of writing. If there were no readers, the writing fraternity would face strong prospects of annihilation. But the million dollar question is that, is a writer not supposed to identify the people who love his work and write on genres which they prefer to read knowing the fact that it is because of his readers, he is surviving competition? It is time someone took the initiative and told all writers about the importance of targeting that specific group who love to read his work.

How would a reader feel if he is forced to read blogs on business where as he relishes reading more on sports? Disgusted, he would never even bother to open that blog again. There are different groups of readers ho prefer to read on different topics and themes. So it becomes imperative for a writer to identify that group and write which the group relishes to read. This has many added benefits. The readers realize that the writer is making efforts to give them some substantial material to read and hence become loyal. They give their inputs which makes writing even more inspiring. The writer gets the niche that he yearns for and a reason to keep crafting masterpieces.

There is a saying in the business that a writer is supposed to be a master of all the trades and jack of none. But there is no reason to get carried away as we all have our own strengths and should write extensively for those who love to read our work. The writers should remember that readers are anxiously waiting for the time when the writer would come out with his next chapter. The writer needs to be accountable for the stuff that he writes as the readers have lots of expectations and expect good articles or blogs which would captivate them. These things need to be considered as one wrong move and the writer would loose his audience.

The target audience needs to be thought about for many reasons. They make the writer what he is, they are a major source of motivation to write better and it is because of them that the writer makes a living. So writers, keep your readers in mind when you sit and write next time.